Nature X Design Festival Hosted by TEALEAVES, a series of virtual conversations joining the themes of nature and design to produce ideas that are greater than the sum of their parts.

ProcessWorking closely with the Art Director, I was the lead designer involved in the creative development and production of marketing materials for the virtual festival events. Each panel session banner was created to have its own distinct visual look, yet they still fall under the Nature X Design branding and colour palette to remain cohesive. I worked on conceptual development, visual layout, photo editing, and typography for the session banners and marketing materials.

GraphicsWe were inspired by the various topics of discussion that ranged from environmental and social issues to interesting topics like AI, foraging, and aging, and thus wanted to collage or “blend” different visuals to create a compelling graphic. As these sessions are hosted by TEALEAVES and produced for the Nature X Design website, which follows an ethos of open source to encourage transparency and collaboration, the designs were made from free-to-public materials, including stock photography, illustrations, and vector graphics.

Final ProductThe visual designs were made into a variety of media for the amplification of the panel sessions. After creating the main event banner, I also worked on the subsequent email newsletter marketing and social media graphics.